Call to Arms – Day 26

The secret of fortune is joy in our hands. – Ralph Waldo Emerson

Prompt: What if today, right now, no jokes at all, you were actually in charge, the boss, the Head Honcho. Write the “call to arms” note you’re sending to everyone (staff, customers, suppliers, Board) charting the path ahead for the next 12 months and the next 5 years. Now take this manifesto, print it out somewhere you can see, preferably in big letters you can read from your chair. You’re just written your own job description. You know what you have to do. Go! (Author: Sasha Dichter)

Map of Movement

Team, we have a journey to travel and destination to reach in the next year. This document, this manfesto, serves as our “Map of Movement.” The route we’re taking may be unfamiliar and the road we’re traveling may temporarily veer us off course. It may take us over hills and through deep valleys. Some days, we may face setbacks from following wrong directions. Other days, we may have leaps forward due to a good sense of navigation. But every day, the key is to keep on moving because we won’t get anywhere sitting still. We expect everyone to reach the destination together. Here is the map of movement.

1. Destination Determination

Once we determine where we’re headed and why, our trip planning begins. Our destination is deliver—deliver a new line of creative products that connect people across cultures. Why? To broaden cross-cultural awareness and understanding.

2. Roadmap It: Research, Mind Mapping, Route

How do we get there from here? Since no roadmaps exist for where we’re going because we’re exploring new territory, we have to determine our route and design our map. Think about how Da Vinci or the Wright Brothers or George Washington Carver did it when it had never been done before.

Start with research. Do the research on how others planned trips to unknown places. Ask questions, gather information and study what is known and unknown about the destination. Study hard, but not too long, no more than a month. We want to keep moving.

Next do mind mapping. Use the information gathered and creative collaboration to develop a mental roadmap. Daydream. Discuss. Daydream some more. Think about it awhile.

Plot the route. Visually map out, by drawing or writing down, the specific route or action items to reach destination Deliver. Pack the particulars: a little confidence, some flexibility, a lot of instincts, minimal fear and much enthusiasm. Select the vehicle: self motivation. Now with a map of movement, things packed, and a vehicle ready, the journey can begin.

3. Depart

Do it. Implement the travel plans. Follow the route. Take detours when necessary. Keep driving forward. Keep moving.

4. Arrive

After twelve months of traveling, we will reach our destination. We will deliver that new, creative line of products. And in subsequent years, we will review, refine and remap our travel route to reach our destination: deliver.

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